"Whoomp, There It Is!" or is it "Scoop, There It Is (with sprinkles)"?

Whoomp There It Is

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Mr. Biz Radio: "Whoomp, There It Is!" or is it "Scoop, There It Is (with sprinkles)"?

Unedited transcription of the show is included below:


Welcome to Mr. Biz Radio Biz Talk for Biz Owners. If you're ready to stop faking the funk and take your business onward and upward, this show is for you. And now here's Mr. Biz Ken Wentworth.


All right, welcome to another episode of Mr. Biz Radio with me, Mr. Biz Ken Wentworth. And I wanna give you guys, we got a very special guest this week. I'm, I'm super stoked, man. This, I, we were talking before the show started. I know you guys are gonna love this, man. So, this was back in my heyday. This, our guest this week, if you're not watching, if you're listening, has performed at NBA half times NFL. Half times he's thrown out first pitches in Major League baseball games. He has sold more than 7 million copies of a song. We we're gonna get into that in a minute. That song was top 10 for 34 straight weeks in the top 10 for 34 straight weeks. It's featured in a whole multitude of TV commercials. One you're gonna remember very recently, a bunch of movies a bunch of TV shows. So let me give you a clue to our guest this week. Party


People Sprinkler.


I love it. I love it. We have DC "The Brain Supreme" DC Glenn, welcome to Mr. Biz Radio.


Hey, man, happy to be here. Thank you for having me.


Yeah, absolutely, man. I look, I've been working on this, we've been working on getting you on the show here for a bit. I am stoked because, like I said, I graduated college the year this song came out. This song like, oh my gosh, since we booked you on the show, I've been talking to friends and stuff. They're like, oh my gosh, this is gonna be epic. Cuz they, everyone's like, I could I, come on, I'm gonna sing. I could sing every word of that song, <laugh>. I said, you're not coming on. Look, DC didn't wanna hear all that. But before we get into all that, so I gotta ask you, man, like I, I'm very curious, how did you come up with, with the idea for the song?


So, back in the day, I used to work at a club, an adult entertainment club. And, you know, me being a DJ in the city of Atlanta, you know, back then it was about just rocking the party. And, you know, DJing was different and womp, there it is, was a party saying in the clubs. So it was almost like a throw your hands in the air, waving like, you just don't care. Something like that. That's how it was in the South. And Gotcha. We were a hip hop group, me and Steve Rowland and mm-hmm. <Affirmative>, I knew to get out of the southeast if we were ever gonna make it in the music industry, we had to make a uptempo record. And that music was called Bass at the time. Mm-Hmm. <Affirmative>. And Steve was like, man, I'm, I love bass, but it's like, that stuff is hard to make. And I was like, don't think about base, how they do it in the south. Go back to the est essence of hip hop, which to me is Planet Rock. Right.


Oh, there you go. Lovely little after Ba Bamba. Yeah,


Yeah, yeah, yeah. So you put that song on and it's party no matter what, even to this day. Yep. So kind of fashioned it that way. And that was our first info up tempo record. And you know, I almost gave up because people had heard it. I tested it in the clubs. It was probably the, one of the, it is like the most positive responder record that I'd ever played as a dj. And the labels were all giving me, you know, say we wanna do something, but they were just dragging their feet. And I almost gave up, but I called this man named Al Bell, and he called me back and I was like, look dude, I got a hit record. You gotta sign us. And he was like, okay. And I was like, man, don't play with me. You haven't heard the record. And he's like, brother, I don't have to hear the record. I hear it in your spirit. Let's agree to agree and get this thing moving. And I gave my two weeks at Magic City, which is the club I was at. Mm-Hmm. <Affirmative> signed a messed up record deal. And in a month, in a month and a half tag team was platinum. And the rest is history.


So I guess my next question was gonna be did you expect it, it sounds like you did kind of expect it. You knew you had a hit on your hands.


I mean, that's your hubris as a young man and a rapper and somebody who is in the hottest club, one of the hottest clubs in the country, in the growing city in the country. Right. So, I'm in my prime in my heyday, but I just was, I just saw the reaction from me being a dj. You know, it's, nobody knew that was me. And that's the key. So I knew it, but, you know, I was ready for it. And because I had watched so many artists blow up in how they treated people, I knew that I was never gonna treat people like that and act like a star. So the, the ability to watch to as a dj, to have a front row seat to humanity served me so well because it never changed me. And I never chased the stardom. I just wanted to be successful.


And I was, my goal was to be in history books. And I achieved that goal at 25. Right? So it's not that I knew that it was gonna be successful or, or I just knew it was gonna be big. It was the fact that I just knew me, that I was never gonna give up. And that's the type of person I've always been. And you can look at it as a positive thing, but there's negativity in that positivity because we signed a messed up record deal. And I've been in a 20 year legal battle and just got over with that seven years ago. So what does that mean? But that tho you know, that's the thing where life is baked in the cake and you develop, either you're going to, you know, fight and you gonna learn and you're gonna overcome, or you can kind of, you know, become an old bitter rapper.


And that's what a lot of entertainers of guns, cuz everybody pretty much signs a messed up record deal in the beginning. It just depends on the severity of what you know, how, how, how your rights got taken and how you respond and how you recover. So I feel like that experience has made me the man who I am today. Because when negative things happen to me, or life throws me a curve ball, I get blindsided. I vow that it will never happen again. Because that's the responsibility of a grown man is to under, to take responsibility for the mistakes and for the missed opportunities. And you're young, you're a youthful huberus, but you kind of learned that as long as you're breathing, there's nothing in life you can't do. And even if you have made mistakes and missed opportunities, you can correct all that stuff. And that's what the, the pandemic taught me. Right. And it, it taught a lot of people that people had to stop. Everybody had to stop at the same time and ask themselves, everybody ask the same question, what the hell am I gonna do? Right,


<Laugh>. Yep.


And I love that because, you know, the other side's, the other side, but the side that I love is that we're all in the serenity together. What are you gonna be predator or pray? And I took that time to really reinvent myself, but I've been reinventing myself all my life because I don't give up. I don't quit a play offense and I just hustle. All I do is hustle and work hard. And then you get to a point in your life where you learn how to work smarter. And even working smarter is hard. It's all difficult, but you just can't quit. And as long as I'm breathing, I'm gonna ride it to the wheels fall off. Cause you got one life and everybody has a choice of what they do with it. So I'm riding it, I'm trying to mm-hmm.


<Laugh>, I like it. I like well and clearly, you know, like you said, you know, when we talked before the show, you know, it's been 30 years, it's 2023. That song came out in 93. It's been 30 years, man. And, and it's still relevant. I got, I got a 12 year old that knows every word of that song. Like I, I'm, you know, it, it just, it just goes to everybody. Guys, if you haven't figured out you, you're watching, you see DC Glenn DC "The Brain Supreme", as he was known back in the day, still known, still performing talking to him this week. You can follow him on Instagram, on Facebook, and on Twitter. He's DC Glenn with two Ns, a tl. Go to the website www.tagteambackagain.com. Love that by the way, tag team back again. How, how, how you gonna forget that, right? We're gonna hit a break here. We're gonna come back. We're give the Mr. Biz tip of the week, and we're gonna keep diving into this because I wanna find out what DC's reaction was when his song became number one in only 14 days.


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All right, welcome back to the show. It's time for Mr. Biz Tip of the Week. This one is one of my favorites, actually, this is a, a short one, but it's good. It actually ties into what DC was saying during the first segment. Success only comes through action and execution. This is my favorite part. The road is riddled with flat squirrels who couldn't make a decision. You gotta make a decision, you gotta take action, you gotta execute. And I think d dc that that's right. Along with what you were talking about during the first segment there. So, so so I mean, again, you talked about it was only like a 90 day period, you know, you sign, you sign a deal, and all of a sudden, and, and literally, you know, for my research, in 14 days you went from releasing the song to your, you guys were number one, you got the hottest song, literally any, anywhere. I mean, what was your reaction to that? Again, we talked about you, you kind of expected it. You know, you, you, you know you're gonna be successful. But I mean, holy crap, who expects 14 days straight to number one?


Nobody. But you know, when it happens to you, you're, you're grateful. And for me it was like, okay, cool. It's time to go to work. That's why I've waited for my whole life. Right. And, you know, it's, it's like hitting the buzzer beater in a N B A game. It's like hitting the home run in the seventh inning of a Tide World Series game game seven. That's what it was like for me. So the euphoria was bananas. Right. And that lasted for about two years. And then the reality hit, you know, that's what I tell artists today. You know, people always ask me for my help and I say, okay, cool. I need you to read this book. Or if you don't wanna read, I got a video for you and call me back in a month. And they never do. But the people who do call me back, they're like, I understand it.


So I explained, I don't understand really, but I explained it to 'em and I'm like, what I'm doing is giving you the back end because the front end is the euphoria. Sure. And it always, it's gonna fade. And when it fades, what rights do you have in the end? Mm-Hmm. <Affirmative>. And it's like, I'm giving you that. And so when you go into it, I have full confidence that you won't get taken advantage of the music industry because that's what happens. The, the, the, the the siren song of stardom is very difficult to sequester. People will sub. That's why they make movies about the crossroads selling years old to be the greatest blues guitarist ever. That's what people do every day. Because I, Bo thing was, we, there were three other wo there is songs. And I was like, I gotta get this thing out there.


I'll deal with it later. And that's what I did. And that I had lawyer, I, I went and found a lawyer. I tried to do my due diligence, but I had a lawyer who was a paralegal. So we were kind of screwed from the start. But we still managed to keep a bunch of our money and still managed to keep, you know, publishing certain amounts of publishing. And that has served me well for 30 years. Cuz that's just basically a paycheck or a pension, you know, a pension check. Right. And yeah. You know, these things that debilitate you can also help you because going through that process of it fading and being in, you know, where's my money and all that, I vow I will never, ever get taken advantage of again with money. So I learned finance end up becoming a licensed commodities broker.


Right. Nice. Yeah. That's a series three, because I wanted to learn about five said, it's not gonna happen to me. We were in a law, you know, we in a legal battle. I said, well two co record companies is fighting over the rights. And I said, well, I'm gonna know. I'm gonna get my day in court. I'm the pond. Let me learn basically how to become a paralegal so I can be prepared for my day in court. And that's what I did. I learned what motions are, how to put together discovery. I, I wa other legal cases that were like mine, how they turned out. And you learned the lang. That's the one thread you learned the language, like with commodities, I I try to have my own hedge fund, but it was like it wasn't for me. Yeah. A year 2000, I would look at CNBC and know what they were talking about year 2002. I knew everything they were talking about. Once you learn the language, now you can understand what it is that they do, then you get to put your creativity to it, then it becomes custom to you.




Up with a whole different innovative paradigm shift that serves you that you can teach everybody else. But it ain't for So, so


You no, sorry about that. Sorry, go ahead.


No, go ahead.


No, I was, so, I was gonna say you know, I, I don't, I didn't know there were three, I didn't know there were two others I knew about the 95 South woot. There it is.


It was a eight town player. They were on the east side of Atlanta. And then that, see, and that's the, I was talking to a friend about this yesterday, back in the day, there would always be a record that comes out in the spring. Right. Right. Like I could tell you Tone LOEs wild thing came out when I graduated from Sac State in 89 mm-hmm. <Affirmative>, every year there's a record that starts in the spring with all the spring breaks and everything. And it rise through the summer and rise for two years. And that's how they became classics. That doesn't happen anymore because everything is at the speed of light. You can have a hit and that's only gonna last you two weeks. When's the last time you seen you, you've heard a hit record that you continue to just keep hearing it over and over and over and over and over and over and over and over.


The only way that ha and that's the thing, there's a lot of artists trying to put out, like a lot of the old artists are trying to put out new records. And I'm like, you can do that, but don't do it as a put out. You're putting out a record cuz you can't compete because everybody else is doing it a different way. But there is a way to do it because if you get, and that's what with me in the marketing and the PR and all the stuff like that, that I've had to learn to be self-sufficient. That you can have a mediocre record and if you can get it in a commercial and they play it during the NBA playoffs, that's your hit record and everybody's done the work for you. You see what I'm saying? So now everybody's like, what's that beat under that commercial? And they played it 15 times a day.


Yep. That,


That's the old that is. That's how you make a hit record or a hit movie or a television show. Right. Jingles people aren't thinking about that because everybody wants to be a star, but people aren't thinking about about it from a business perspective. I'm thinking about it from a business perspective. That's why I'm a part of 30 different organizations because this is my one tip. You had a tip earlier. This is my tip. Yeah. Cuz it served me better than anything. Join the organization or trade, you know, whatever you interested in, type in trade show after it or trade organization after it. Because organizations are filled with people who love their profession and trying to make their industry better. And they have been doing it for 10, 20, 30, 40 years and they can't wait to tell you how to do things and spill their knowledge on you because they see you putting in the work. So when I wanna learn something, I, you know, I joined the Public Relations Society of America because during the pandemic publicists didn't wanna work with me cuz they were freaking out over the pandemic. Mm-Hmm.




I was like, come on, publicist. And that is the biggest, that's one of the, that's one of those moments in your life where you realize that's really, really works. And I'm a part of Grant Writer's Association. I'm a part of five different writers associations. Anything I wanna learn, that's what I do. Marketing association, e-Commerce Association. Right. All these things. So I can get around people and they can tell me what they did to be successful as opposed to me trying to carpet bomb my brain looking at all these different courses and whatnot of different people who might not know or their thing might be obsolete.


Yep. Yep. I love it. I love what, again, we're gonna hit a break again here, DC www.tagteambackagain.com. We're gonna come back after the break. We're gonna dive in and get a little bit of, little bit of tea from DC about some of the celebs that he's dealt with. And then we're gonna find out what he's doing, what he's up to right now.


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All right, welcome back to Mr. Biz Radio again, talking with Mr. DC Glenn DC "The Brain Supreme" www.tagteambackagain.com. Follow DC on Instagram, Facebook and Twitter. He's DC Glen a tl. So DC I gotta ask you, you, you said way back earlier in the show you said you, you from dealing with people when you were a DJ and dealing with a lot of celebrities, artists, things like that, you figured out, man, if I ever make it, I'm not gonna be that guy or that girl. So you gotta tell me, I'm not gonna ask you for the bad stuff. I wanna ask what's a, what's a celebrity or artist that you dealt with that was like the nicest one, the coolest one that you, you you got? Cause I know you guys, when when you guys were in your heyday, man, you were dealing with everybody, man. So give me, gimme like a little, little quick story if you would.


So back then there were two hubs of hip hop. There was really only one New York, but then LA came about.




Gangster rap and all that. And I was going to school in California so I knew all those guys. Right. And even when I moved to Atlanta, the beauty of me working in the number one club in the city is that everybody came to me. So I'm friends with Dion Sanders when he first, me and him get there at the same time. Dominique Wilkins, cause him and Dominique had the biggest clubs in the city, right? Yeah. Bobby Brown got there. They used to come to the club LA Ra La Reid who owned LA Face in Babyface. Yeah. They, they moved to Atlanta too short, moved to Atlanta. All these people are my friends.


I didn't know that. I didn't know too short was moved to the


18. Yeah. Too short. Went from Oakland to Atlanta, right? Huh? And then everybody there, so Atlanta's music didn't have a music scene when I got there. It was all bass record bass music. But I, because of where I was at, everybody came to me because back then there were all, there were were, there were record company reps. They had regions. So you had the southeast region, the, you know, Midwest region, the Southwest region. And they had their reps where they would bring us the records and that's how they broke, that's how they broke their records. And they would come and service radio and service me and service anybody who could play the record. So I developed these relationships with these people and to me those are the best experiences because I, I'm the part, I'm the party starter. I get the party started. That's what my, my job is to drive the bus. And I was very good at as, as a DJ because I knew how to rock a party. Cuz in the beginning of hip hop, there was only one question, can you rock a party? Can you move a crowd? And I became masterful at it. And that is my, my that is my specialty in life. Rock the party, move the crowd, intellect, business, anything I do. Mm-Hmm. <Affirmative>. That's how I,


Yeah. So, so look, I'm gonna let you getting off that easy DC tell me, tell me about a celebrity or an artist that was like super cool, like super humble was cool to deal with on a regular basis.


I I could tell you, I could tell you that it's hard because I'm cool. Everybody. That's the, that's the, that's if you, I can get in a room and take over the room because I listened. Right. So I could tell you that me and Jermaine Dupree good. You know, were good. Were, were cool. Me and Dionne were cool. Everybody, everybody was cool with me. Mm-Hmm. <Affirmative> and I can't really single out one person because every, I was cool with everybody. I'm the dj. Yeah. They got a crazy, so that situ that question doesn't kind of, you know, I've met people in all walks of life from everybody we used to go, like, I, now, right now we're family because our, all the 90 artists that are still here, we're all family. C N C Music factory. That's my family. Digital underground, that's my family. Vanilla Ice, Rob, bass tone, lo young mc.


Right. These are my family. Stevie b Freestyle King. He's my family. Right. These are people that I still tour with today. Yeah. Cause we're the ones that are still standing. And I, I take satisfaction because when I get with them, it's like a retreat. We're, I'm sitting there giving them business and talking about all the things that can help them sustain their careers. And I tell them, I'll be the Guinea pig. I'll go learn it. Cause my thing has always been, I want to learn what they know so I can bring it back to the street game and make the street game better. And you elevate people and you teach them not to be the victim, but to put all that aside and just work hard and go after what you want, it's achievable Now. That's why I can't answer that question. Everybody. I'm, I'm cool, everybody. I, you have a choice on how you deal with people. So if somebody's being spanked to me, I'm like, you know what? This is a challenge. Let me break them down a liquid form.


I like it. Yeah.


I'm friends because I don't need that. I, I I don't deal in negativity. So if I'm in a room with CEOs, you better have something special in you that you can become friends with all those CEOs.




Right. So that's, that's, that's me. That's always been me. I can't help you. That, that,


That's fair. That's fair. Well, before we let you go DC I want to get into, so I know you're, you, you guys still do some touring. You had the huge Geco commercial. I'm sure that just reinvigorated a lot of stuff. But I know you got a lot of other things going on in your life. And I know I, I heard from a birdie that you might be websuite guru now.


Hey, I just try to make, I just try to help people make their website better because all of us and people who are successful, what I've learned from research is that they're, they're successful from hard work, perseverance and word of mouth.


And my job is to tell them not. And see this is, this is, this is why I'm like, I am, this goes back to the last question. I know how to talk to people. So if I'm looking at your website, I'm not going to, you saying, man, your website sucks, man, you, but cause people put pride in their thing. I was like, Hey man, your website is really cool, but you are leaving a lot of money on the table. As soon as I say that line ears perk up, I have their full attention. Lemme show you how to make your website better. And then that's when they really wanna learn. Right. But if I go in like, oh, I'm a s e o specialist and you need to do this on your website and you need to do that, I try, I really try not to say you need to do.


Mm-Hmm. Yeah.


But now you're, you're preaching to somebody telling 'em what they like. Well, what I'm not doing is good enough. See, there's things, see, people don't understand that the greatest human flaw is pride and ego. And I would, and over the ability, I mean, over the years I've developed the ability to, to not react to negative thoughts, negative emotions. Right. And I could take any negative emotion, fear, envy, hate, despair, loathing. I sound like Yoda, <laugh> <laugh>. And, and I don't react. I put it in my pocket. I listen and it's killing me inside. But what happens is 10, 15 minutes later, that becomes positive energy because you have to listen to people. And if somebody's telling you something and you don't agree, you have to say to yourself, here's the magic. Right? What if what they're saying about me is right? What would I do about it?


And now I've come up with a solution that I get to pull in my toolbox, not my toolbox. I got a, I got a Home Depot. No, I don't got a Home Depot. I got a Ace Hardware. I get to put it in my ace hardware of tools for life. That's what the mind can do for you. Right? People don't understand that. So don't get caught up in your feelings. Stay positive and just work hard and play offense. And like I said, biggest thing I could tell people, join an organization if you wanna learn about something because you can learn about something in two weeks and know if it's for you or not. And you don't. You just, it's all about time management now. Especially when you get older and I feel brand new. I don't have a age because I'm always reinventing myself. And re reinvention comes just rebirth.




And that's what feels the greatest man. So, you


Know, I love it. I love it man. Love it. www.tagteambackagain.com follow DC on Instagram, Facebook and Twitter, DC Glen a tl, DC Thanks so much for coming on the show. I really, really, really appreciate it. Hey guys, thanks for watching. Thanks for listening. Have a fantastic week. And it, and don't forget, as always, Cash flow is King


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